LevelUP Arena (KU Memorial Union & HyVee Arena) – Lawrence, KS, USA

LevelUP Arena (KU Memorial Union & HyVee Arena) – Lawrence, KS, USA

LevelUP Arena – Kansas & Missouri’s Premier Esports & LAN Café Network

LevelUP Arena ignites the Midwest esports scene with dual flagship locations: one at the University of Kansas Memorial Union in Lawrence and another inside HyVee Arena in Kansas City. These venues deliver premium setups, electric competition, and an inclusive ethos that makes high-level gaming feel approachable and thrilling for everyone from campus crews to local legends.

The facilities are open to the general public alongside university students, with walk-ins, hourly rates, and memberships available to all—no campus ID required, though KU affiliates get discounts.

The KU Memorial Union outpost, debuting fall 2025 on Level 4 across from the varsity space, equips students and Lawrence locals with high-end PCs and consoles for casual queues or squad drills in a spot primed for community events. Meanwhile, the Kansas City flagship at HyVee Arena (1800 Genessee St) spans 23,000 sq ft with 70+ gaming stations, broadcast studios, and youth leagues—hosting massive tournaments and brand activations that draw crowds statewide.

LevelUP goes beyond the screens: it’s a launchpad for K-12 esports scholarships, high school circuits, and creator camps, blending play with purpose to nurture the next wave of talent. From Overland Park roots to Olympic hopefuls, these arenas are where grinders gather, underdogs rise, and the Midwest claims its esports throne.

📍 KU Memorial Union, Level 4, Lawrence KS 66045 (campus) | HyVee Arena, 1800 Genessee St, Kansas City MO 64102 (flagship)
🕒 Daily (walk-ins; KU evenings/weekends; KC 12 PM–midnight)
🖥️ 70+ high-end PCs/consoles • Broadcast studios • Youth leagues
🎮 Casual drop-ins, varsity scrims, tournaments (LoL, Valorant, Rocket League), camps
🔧 Public-accessible & reliable, supportive staff, inclusive community vibe
💲 $10/hr; day pass $40; membership $75/month; student rate $5/hr ($15/day)
🎯 Ideal for LAN parties, competitive esports leagues, group events, and casual drop‑ins

📞 +1 (913) 232-0000 (KC) | KU Union (785) 864-4627
📧 esports@ku.edu / info@leveluparena.gg
🌐 website

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